Foodies and people who want to cut their climate impact are being tempted to go Climatarian in the first week of July. Restaurants and food retailers are encouraged to help by promoting climate-friendly menu choices and products to customers who want to join the growing community of climatarians. To find out what it’s all about people can watch a catchy animation at www.climatarianweek.com which explains the link between our food choices and climate change - and how easy it is to make a difference.